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@therock : Our partnership with @underarmour has now become the #1 global footprint for the brand. I don’t sell a dream to win championships or gold medals. I sell a raw concept of life. We are cracked and scarred. You’re gonna get knocked down and fucked up, but it’s in that critical moment when you rise back up, dust yourself off and keep going, that we find success. No championships. No medals. Just life. People around the world from different cultures and occupations, getting better daily, putting in the work with their own two hands and earning that dollar. THANK YOU everyone worldwide who’ve joined our #ProjectRock family. We’re just getting started. #UnderArmour #HardestWorkerInTheRoom 🌎